Amazon Great Indian Festival Sale Will Be Held Again Next Week: Dates, Deal Previews

HIGHLIGHTS

• Amazon recently ended its 4-day sale on September 24
• There will be offers on products across all major brands
• There will be additional cashback for Citibank card users

Amazon recently shared that the four-day Great Indian Festival Sale, which was organised earlier this month, was its biggest shopping event since it entered the Indian market four years ago. Taking inspiration from this success, the company will now be organising another Great Indian Festival Sale from October 4.

As part of its upcoming sale, the online marketplace will be offering a 10 percent additional cashback to Citibank credit and debit card holders. Users who shop on the website during the Great Indian Festival Sale with Amazon Pay balance will get 15 percent of the value back in return. The company says that users will be getting great savings on purchase of more than 10 crore products as part of the sale.

Amazon says it will be offering "big deals" on products brands including Samsung, Sony, HP, LG, Nokia, and Apple. Notable products that can be seen in the promotional banner include an iPhone and a PS4. Apart from this, other brands like OnePlus, Dell, Honor, and Vivo. can also be spotted in the banner. Amazon will also be offering No Cost EMI and exchange offers on products as part of its upcoming Great Indian Festival Sale as well.

In Amazon's recent sale, smartphones and large appliances were the best-selling products. In comparison with the sale at Diwali last year, the company managed to sell 2.5 times more smartphones, and four times more products in large appliances category.

Amazon Great Indian Festival Sale Dates Announced; 500 Offers & Up to 40 Percent Discount on Mobile Phones

HIGHLIGHTS

• The sale will end on same day as Flipkart's sale
• The company will offer deals across products
• Prime members will get early access to deals

The next Amazon Great Indian Festival sale starts on September 21 and will continue till September 24. These Amazon sale dates, unsurprisingly, set up a clash with the next Flipkart Big Billion Days sale, which commences on September 20 and ends on September 24. Even though the Amazon sale will be open to everyone on September 21, Prime members will get early access to the deals, starting at noon September 20. Notably, the website will be providing over 6,000 offers on Amazon exclusive products as part of the sale.

Amazon sale offers

According to the banner on the e-commerce site's website, the Amazon Great Indian Festival sale will offer over 40,000 offers across 4 days, with new deals every hour. The online marketplace says that there will be over 500 offers on mobiles and over 2,500 offers on electronic items. There will be over 10,000 offers on home appliances and 300,000 offers on Amazon Fashion items.

Amazon India also says that as part of Great Indian Festival sale, users will be able to avail up to 40 percent discount on mobiles from companies including Apple, Samsung, OnePlus, Lenovo, LG, and more. There will be up to 60 percent discount on Amazon Basics products as well as electronic items.

Laptops will carry discounts up to 20 percent in the Amazon sale, while TVs be up to 40 percent cheaper. Cameras and accessories will have up to 55 percent off on their prices, whereas PC accessories will have discounts up to 60 percent. Printers and networking devices will be up to 60 percent and 35 percent, respectively. The Amazon sale will also provide discounts on wearables (up to 40 percent), powerbanks (up to 65 percent), storage devices (up to 50 percent), and headphones & speakers (up to 60 percent), as well as offers worth Rs. 5,000 on Kindle devices.

During the Amazon Great Indian Festival sale, users will be able to get 10 percent cash back on HDFC debit and credit cards. They will also be able to avail 10 percent cashback (up to Rs. 500) by using Amazon Pay (minimum topup balance Rs. 500. Further, there will also be no-cost EMI and exchange offers available as part of the sale. There will also be an Amazon App Jackpot contest with prizes over Rs. 2 lakh to be won.

E-commerce rivals Amazon, Flipkart plan festive sales on same days

The sale will have offers on a range of products from smartphones, laptops, air conditioners, washing machines, apparel, fashion accessories, personal care, among others.

Amazon is set to go head with rival Flipkart with dates of its Great Indian Festival on the same day as Big Billion Days (BBD), starting September 20-24.

However, as a first, the company will provide 12 hours early access to its deals to the Prime customers from September 20, 12 noon. Another rival this year, Paytm Mall, may also begin its sale on the same dates, according to industry sources.

The sale will have offers on a range of products from smartphones, tablets, laptops, PCs, air conditioners, washing machines, refrigerators, apparel, fashion accessories, personal care, among others.

“This year, the focus would be more on fashion, health and beauty because the margins are much higher on these when compared to the margins on smartphones,“ said co-founder of a startup that works closely with all the top e-commercecompanies.